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Footwear
Exclusive: How Norda Created the ‘Lamborghini’ of Super Shoes for Trail Running
Super shoes have long been synonymous with the pavement. Norda is taking them off road. After entering the market in July 2021 with the 001 trail runner, Norda — the premium performance brand founded by industry veterans Nick Martire and Willa Leus-Martire — is expanding its product range with the 005, marking its super shoe...
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Celanese introduces bio-based Hytrel TPC for foamed athletic footwear
Celanese introduced its new bio-based Hytrel TPC for athletic footwear applications Hytrel TPC RS40F2 can be a drop-in solution that does not require further evaluation. It features lightweight, heat insulation, sound absorption, shock resistance, moisture resistance and corrosion resistance. These advantages elevate energy return performance with excellent rebound and resilience.
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Huntsman develops first liquid TPU for footwear industry
In a first for the footwear industry, Huntsman has developed a liquid thermoplastic polyurethane (LTPU) that enables the rapid manufacture of high-performing midsoles and is aligned with the circularity ambitions of brands manufacturing sports and athleisure footwear.
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